Search is moving from blue links to conversational answers. AEO and agent-first...

https://reidsimpressivechat.raidersfanteamshop.com/should-you-still-do-keyword-research-for-aeo-the-short-answer-is-yes-but-it-s-different

Search is moving from blue links to conversational answers. AEO and agent-first search shift the goal from ranking for keywords to becoming the primary source for AI assistants like ChatGPT