Connect acquisition, conversion, and retention instead of tuning each channel...

https://www.bookmarking-jet.win/see-how-ecommerce-marketing-works-as-one-system-not-a-set-of-campaigns-the

Connect acquisition, conversion, and retention instead of tuning each channel alone. The article shows how to weigh CAC, conversion rate, and repeat purchases together, with $199/month plans as one concrete cost to consider.