Case Study: How a Data-Driven Study Replaced Our DA Obsession and Actually Earned Page 1 Results

https://www.cast-bookmarks.win/case-study-how-a-data-driven-study-replaced-our-da-obsession-and-actually-earned-page-1-results

How a B2B SaaS Team Learned the Hard Way That DA Wasn’t the Answer I ran marketing for a mid-market B2B SaaS with roughly $4 million ARR. For two years I chased a simple metric: Domain Authority