After a recent SaaS pricing change, the company saw a 31% drop in conversions...
https://echo-wiki.win/index.php/31%25_Fewer_Signups_But_22%25_More_Revenue_%E2%80%94_How_Is_That_Possible%3F
After a recent SaaS pricing change, the company saw a 31% drop in conversions but a 22% lift in revenue. This tradeoff is tricky to navigate